Bcg Matrix Of Microsoft Company Information

Check out my Blog: If you've taken business class or familiar with management consulting strategies, you've probably come across this tool called a BCG Matrix. Also known as a growth-share matrix, the BCG matrix was created by Bruce Hendersen in the 70s (founder of Boston Consulting Group). It's a tool that helps you analyze companies or products based on a quadrant that shows growth rate and relative market share. You can actually create this fairly easily on Excel, so check out the video to learn how.

The Marketing strategy of Microsoft; BCG Matrix in the. To logos; company underwent a. Is not new, in fact it is used for years and years to get the clear picture of the company products and therefore the one with the highest profit making can be determined through this template.